Daydream Cake Shop-Shirley
Shirley is a young and creative female entrepreneur. Originally from Hong Kong, she moved to the United States at the age of 22. Due to her hectic academic schedule, she started self-learning cake-making as a way to relieve stress. At the time, she learned to create various custom cakes at home through YouTube, and her newfound hobby gradually gained popularity among her friends. Initially, Shirley only took on private orders, but as demand grew, she courageously decided to take her first step into entrepreneurship by opening her own cake shop, Daydream Cake Shop.
Today, Shirley has established four stores in San Francisco's Sunset District and Richmond areas, including three coffee shops under the name Diamond Coffee and Pastry.
Young Girl from Hong Kong
A young woman from Hong Kong, Shirley, made a stunning debut on KTSF Go Live show on October 26, 2024. The first episode, Survival Tips for Women in Silicon Valley, was hosted by anchor Lynn Ku and featured special guests Anya Cheng from Silicon Valley and semiconductor industry leader Mingyu Qu. Among the highlights of this Pink Party was a selection of Halloween-themed mini cakes that captured everyone’s attention. These delightful desserts, provided by Shirley, the owner of Daydream Cake Shop, enchanted all the women present. The intricate and adorable designs of the cakes were so captivating that many couldn’t resist snapping photos and hesitated to take a bite. Beyond their eye-catching appearance, these cakes also showcased Shirley’s creativity and skill. Her cake shop, with its charming pink-themed décor, has become a popular photo spot in San Francisco’s Sunset District.
Originally from Hong Kong, Shirley moved to the U.S. at the age of 22. Today, the young entrepreneur not only runs Daydream Cake Shop but also operates three coffee shops under the name Diamond Coffee and Pastry in San Francisco's Sunset District and Richmond areas. During a weekend visit, customers were seen coming in a steady stream. These shops have become gathering spots for local residents and must-visit attractions for tourists, thanks to their chic décor and cozy ambiance. Shirley is committed to ensuring the highest quality in every cake and cup of coffee, transforming everyday dining into a delightful experience for the senses.
Shirley’s cakes are particularly appealing to those who enjoy Asian-inspired flavors. One customer shared that Shirley’s cakes are light, fluffy, and not overly sweet, making them perfect for celebrations. She orders from Daydream Cake Shop every birthday and holiday, especially for customized designs that her children adore. After years of being a loyal customer, she continues to be impressed with the consistently excellent quality!
Starting a business is tough
Starting a business is tough, but don’t overthink it. During her interview on the KTSF Go Live show, Shirley humbly shared her entrepreneurial journey: “Opening a shop is hard, but the most difficult part is taking the first step. At the time, I didn’t think too much. My gut told me I had to do it, and that instinct allowed me to act quickly during the early stages of my business and continually improve and refine it.” She also noted that with the rise of the internet, many challenges can now be solved by simply searching for answers, making her entrepreneurial process much more efficient.
While entrepreneurship is full of challenges, Shirley’s story demonstrates that boldly pursuing your dreams and embracing starting from scratch can pave the way to success. Her cake shop has become more than just a haven for dessert lovers—it’s also a symbol of creativity and dreams for many people.
Looking ahead, Shirley expressed her dedication to continually offering more innovative and high-quality cakes and coffee. She also hinted at plans to expand her business further, hoping to share her sweet creations with an even wider audience.
Fans of Daydream Cake Shop and Diamond Coffee and Pastry can now enjoy seasonal limited-edition mini cakes in-store. It’s not just about savoring delicious desserts—it’s also a perfect encounter with the entrepreneurial spirit that Shirley embodies.
Specialty Cakes
Shirley initially taught herself cake-making online, and today, she owns four thriving stores. Yet, she remains passionate about sharing her craft. On social media, Shirley generously posts tips for making cakes and shares videos of her creations, including fondant, buttercream, and mousse cakes—content so enticing that even our team couldn't help but drool! Beyond her online presence, Shirley also hosts classes. Interested individuals can check for upcoming workshops, which are perfect for families to enjoy a parent-child bonding experience while learning to bake cakes together.
Store Locations
Daydream Cake Shop
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1788 32nd Ave San Francisco
Diamond Coffee and Pastry
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1014 clement st. San Francisco
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2575 Judah st. San Francisco
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6909 Geary Blvd San Francisco
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